Consumers' Image of Broilers.

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Title: Consumers' Image of Broilers.
Author: Courtenay, Henry V.; Branson, Robert E.
Description: 32 pg
Publisher: Texas Agricultural Experiment Station
Subject: product image
consumer attitudes
consumer surveys
marketing
statistical models
chickens
broilers
URI: http://handle.tamu.edu/1969.1/87916
Date: 1962

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